Wright Foot is a playful sock brand known for its bold colors, quirky patterns, and pun-filled personality. To support their presence at an upcoming trade show, I designed a printed product catalog that showcased their full collection in a fun, engaging, and easy-to-navigate format.
In addition to the visual layout, I incorporated the brand’s signature humor into the copywriting—crafting witty captions and playful descriptions that reflected the tone of each design and reinforced brand identity. Select spreads from the full catalog are shown here.
To complement the print piece, I also created a compact handout featuring a QR code that linked directly to the digital catalog—providing attendees with a convenient way to explore the collection online.